Seen. Felt. Uplifted?
I guide indoor cycling instructors to a more connected & real version of their class, their voice and themselves. (rough draft x2!)
I provide all-format group fitness boutique studios with customized-to-their-brand practices for hospitality, operations and continued instructor development.
What We Do
Custom-designed, clear, consistent, science-and-music based entertaining programming for indoor cycling studios seeking unmissable experiences & rider retention
Transformative mentorship for new and seasoned cycling instructors
pursuing sold-out rooms & vibrant careers
Tailored guidance for all-format boutique fitness studios who want
to continue to deliver a feeling of powerful belonging in their spaces
from pre-opening to year 10
I spent 15 formative years in NYC; earned an undergraduate degree in theater, was a dancer, worked in high-profile hospitality, am a writer and lifelong performer...and was a reluctant gym-goer who found myself on a bike at an indoor cycling studio in 2008.
My overall goal is to guide others in fitness, cycling or otherwise, with the kind of individualized strategies, best practices and wisdom the leaders in the space did not provide to me as I was starting.
Meet Noël
Powerful Words
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“Noël has taught me everything I know about riding! She’s very passionate about what she does and I always learn a bundle when she’s in the room. She’s detailed, nurturing, and very encouraging, I really do feel that transformation with all her coaching.
Linda Tang, former Rhythm Cycling coach, current Co-Founder WeBarre Singapore & Hong Kong
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“It all begins with an idea. Maybe you want to launch a business.”
Jamie Kokot
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“It all begins with an idea. Maybe you want to launch a business.”
Lindsey Beumer
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“It all begins with an idea. Maybe you want to launch a business.”
Keith Finley
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